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APAC Legal Congress

The Client

Beloga is an AI-driven knowledge tool designed to revolutionize information interaction. It enables users to capture and collect interesting content, with Beloga assisting in comprehension. Thoughtfully designed with neurodiversity and inclusivity in mind, Beloga aims to enhance productivity and understanding.

The Goal

Beloga approached us to create a compelling promo video for their Product Hunt launch. The objective was to produce an engaging explainer video that would:

  • Elevate Product Hunt Ranking: Assist Beloga in achieving a top position on Product Hunt.
  • Attract Media Attention: Capture the interest of newsletters and tech websites.
  • Enhance Website Engagement: Serve as the centerpiece of Beloga’s homepage to captivate visitors.

What We Did
  • Strategic Discovery: Collaborated with Beloga to understand their brand, target audience, and launch objectives.
  • Scripting: Developed a concise and compelling script that highlighted Beloga's unique features and value proposition.
  • Storyboarding and Concept: Created a visual storyboard to effectively convey the script and engage viewers.
  • Animation: Produced dynamic animations that brought the storyboard to life, ensuring alignment with Beloga's brand identity.
  • Sound Design: Integrated appropriate sound effects and background music to enhance the video's appeal.

The Results

The promo video significantly contributed to Beloga’s successful Product Hunt launch:

  • Product Hunt Achievement: Beloga secured the #2 position on Product Hunt, garnering substantial attention from the tech community.
  • Media Features: The video attracted coverage in multiple newsletters and tech websites, amplifying Beloga’s reach and credibility.
  • Website Engagement: Positioned prominently on Beloga’s homepage, the video continues to engage visitors, effectively communicating the product’s value and driving user interest.

Client Feedback/Testimonial:

“We had an awesome experience. The team was responsive and professional throughout. The video serves us as a main hook on our landing page, giving users a quick, compelling introduction to what we’re building and also helped us secure second place on ProductHunt.”

Wilson Ler – CoFounder, Beloga